Over the past 30 years, the brand Baumit, which was founded in 1988 (see history of 1988) has become the “Europe brand” it is today. Our partner in Germany and the former east, Schmid Wopfing developed Baumit into a global player; the Wietersdorfer worked the markets of the former Yugoslavia, Baltic countries, Russia, as well as Greece and Italy. The product portfolio has been continuously developed in such a way that Baumit is on par with large global players. In 2016/17, Wietersdorfer changed its strategy to focus on the core competencies of cement and pipes. We have been operating in these fields of business since 1893 and 1931 respectively. For future opportunities and to take better advantage of these business segments, it was decided to hand Baumit over to experienced hands, so that core competencies can be further expanded. The brand Kema was also signed over to Schmid Holding along with Baumit.
